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Luma - Your Yoga Journey

Year

2023

Year

Brand Identity System

Creative Direction

UX Design

UI Design

In today's fast-paced world, Serenity was designed to bring calm and mindfulness to users’ daily routines. This yoga app combines personalized workout plans, guided meditation, and progress tracking in a seamless digital experience. Our goal was to create an intuitive platform that resonates with both beginner and seasoned practitioners.

User-Centered Design

We began by diving deep into user research, uncovering what individuals truly need to stay committed to their wellness journey. The result is an interface that is not only visually calming but also highly functional, offering features like quick access to favorite routines and tailored session recommendations.

Purposeful Features

Luma’s design emphasizes functionality without sacrificing beauty. From customized yoga plans to a rich library of guided meditations, every feature is crafted to inspire and support users. Progress tracking and gentle reminders ensure users stay motivated, while the app’s clean design fosters a sense of focus and dedication.

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